Managing customer relationships in the e-business world: How to personalise computer relationships for increased profitability

International Journal of Retail & Distribution Management

Volumn 29, Issue 12, 2001, Pages 520-530

  Bradshaw, David ^a   Brash, Colin ^b  

^a Consulting at Ovum ^*  (United States)

^b Formerly a Consultant   (United States)

Author keywords

Business development; Customer satisfaction; Internet

Indexed keywords

EID: 84992974966     PISSN: 09590552     EISSN: None     Source Type: Journal    
DOI: 10.1108/09590550110696969     Document Type: Article

References (0)