Experiential and Informational Knowledge, Architectural Marketing Capabilities, and the Adaptive Performance of Export Ventures: A Cross-National Study

Decision Sciences

Volumn 34, Issue 2, 2003, Pages 287-321

  Morgan, Neil A ^a   Zou, Shaoming ^b   Vorhies, Douglas W ^c   Katsikeas, Constantine S ^d  

^a UNIVERSITY OF NORTH CAROLINA   (United States)

^b UNIVERSITY OF MISSOURI   (United States)

^c ILLINOIS STATE UNIVERSITY   (United States)

^d CARDIFF UNIVERSITY   (United Kingdom)

Author keywords

Causal Models; Globalization; Knowledge Based Systems; Organizational Theory; Planning Strategy; Survey Research Design

Indexed keywords

EID: 0141976789     PISSN: 00117315     EISSN: None     Source Type: Journal    
DOI: 10.1111/1540-5915.02375     Document Type: Article

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