Impacts from region-of-origin labeling on consumer product perception and purchasing intention - Causal relationships in a TPB based model

Food Quality and Preference

Volumn 45, Issue , 2015, Pages 149-157

  Lorenz, Bettina A ^a   Hartmann, Monika ^a   Simons, Johannes ^a  

^a UNIVERSITY OF BONN   (Germany)

Author keywords

Affective Attitudes; Personal norms; Regional food products; RoO labeling; Theory of Planned Behavior

Indexed keywords

EID: 84934940857     PISSN: 09503293     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.foodqual.2015.06.002     Document Type: Article

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