Reaching the global community during disasters: Findings from a content analysis of the organizational use of twitter after the 2010 haiti earthquake

Journal of Health Communication

Volumn 20, Issue 6, 2015, Pages 687-696

  Gurman, Tilly A ^a   Ellenberger, Nicole ^a  

^a GEORGE WASHINGTON UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

DISASTER; EARTHQUAKE; HAITI; HUMAN; INFORMATION DISSEMINATION; PROCEDURES; PUBLIC HEALTH SERVICE; SOCIAL MEDIA; UTILIZATION;

DISASTERS; EARTHQUAKES; HAITI; HUMANS; INFORMATION DISSEMINATION; PUBLIC HEALTH ADMINISTRATION; SOCIAL MEDIA;

EID: 84930273390     PISSN: 10810730     EISSN: 10870415     Source Type: Journal    
DOI: 10.1080/10810730.2015.1018566     Document Type: Article

References (39)

1. Austin, L., Liu, B. F., & Jin, Y. (2012). How audiences seek out crisis information: Exploring the social-mediated crisis communication model. Journal of Applied Communication Research, 40, 188-207 .
2. Briones, R. L., Kuch, B., Liu, B. F., & Jin, Y. (2011). Keeping up with the digital age: How the American Red Cross uses social media to build relationships. Public Relations Review, 37, 37-43.
3. Chew, C. (2010). Pandemics in the age of Twitter: Content analysis of tweets during the 2009 H1N1 outbreak. PloS One, 5, e14118.
4. Cooley, S. (2013). A forgotten tweet: Somalia and social media. Ecquid Novi, 34, 68-82.
5. Curtis, L., Edwards, C., Fraser, K. L., Gudelsky, S., Holmquist, J., Thornton, K., & Sweetser, K. D. (2010). Adoption of social media for public relations by nonprofit organizations. Publi c Relations Review, 36, 90-92.
6. Eyrich, N., Padman, M. L., & Sweetser, K. D. (2008). PR practitioners' use of social media tools and communication technology. Public Relations Review, 34(4), 412-414.
7. Fox, S., Zickuhr, K., & Smith, A. (2009). Twitter and Status Updating, Fall 2009. Washington, DC: Pew Research Center.
8. Frank, T. (2010). Social media play part in Haiti's recovery efforts. USA Today. Retrieved from http://usatoday30.usatoday.com/tech/news/2010-02-01-haiti-monitor-social-media-N.htm
9. Fraustino, J. D., Liu, B., & Jin, Y. (2012). Social media use during disasters: A review of the knowledge base and gaps: Final Repor t to Human Factors/Behavioral Sciences Division, Science and Technology Directorate, U.S. Department of Homeland Security. College Park, MD: START.
10. Freberg, K. (2012). Intention to comply with crisis messages communicated via social media. Public Relations Review, 38, 416-421.
11. Freberg, K., Palenchar, M. J., & Veil, S. R. (2013). Managing and sharing H1N1 crisis information using social media bookmarking services. Public Relations Review, 39, 178-184.
12. Gross, D. (2010). Digital fundraising still pushing Haiti relief. Retrieved from http://www.cnn.com/2010/TECH/01/15/online.donations. haiti/index.html?iref=allsearch
13. Hanna, R., Rohm, A., & Crittenden, V. L. (2011). We're all connected: The power of the social media ecosystem. Business Horizons, 54, 265-273.
14. Jin, Y., Liu, B. F., & Austin, L. L. (2014). Examining the role of soci al media in effective crisis management: The effects of crisis origin, information form, and source on publics' crisis responses. Communication Research, 41, 74-94.
15. Keim, M. E., & Noji, E. (2011). Emergent use of social media: a new age of opportunity for disaster resilience. American Journal of Disaster Medicine, 6, 47-54.
16. Kodrich, K., & Laituri, M. N. (2011). Making a connection: Social media's key role in the Haiti earthquake. Journal of Communication and Computer, 8, 624-627.
17. Krippendorff, K. (2004). Reliability in content analysis: Some common misconceptions and recommendations. Human Communication Research, 30, 411-433.
18. Liu, B. F., Austin, L., & Jin, Y. (2011). How publics respond to crisis communication strategies: The interplay of information form and source. Public Relations Review, 37, 345-353.
19. Liu, B. F., Jin, Y., & Austin, L. L. (2013). The tendency to tell: Understanding publics' communicative responses to crisis information form and source. Journal ofPublic Relations Research, 25, 51-67.
20. Liu, B. F., & Kim, S. (2011). How organizations framed the 2009 H1N1 pandemic via social and traditional media: Implications for U.S. health communicators. Public Relations Review, 37, 233-244.
21. Manjoo, F. (2010). Online giving, one person at a time. The New York Times. Retrieved from http://www.nytimes.com/2010/11/11/giving/11SOCIAL.html
22. MTV Networks. (2010). 'Hope for Haiti Now ' sets new record for mon ey raised by disaster-relief telethon. Retrieved from http://www.mtv.com/news/articles/1630365/hope-haiti-now-sets-new-record-disaster-relief-telethon.jhtml
23. Muralidharan, S., Rasmussen, L., Patterson, D., & Shin, J. (2011). Hope for Haiti: An analysis of Facebook and Twitter usage during the earthquake relief efforts. Public Relations Review, 37, 175-177.
24. Neuendorf, K. (2008). Reliability for content analysis In A. Jordan, D. Kunkel, J. Manganello, & M. Fishbein (Eds.), Media messages and public health: A decisions approach to content analysis (1st ed., pp. 67-83). New York, NY: Routledge.
25. Notter, J., & Grant, M. ( 2011). Humanize: How people-centric organizations success in a social world (1st ed.). Indianapolis, IN: Que Publishing.
26. Paul, M. J. (2001). Interactive disaster communication on the Internet: A content analysis of sixty-four disas ter relief home pages. Journalism and Mass Communication Quarterly, 78, 739-753.
27. Phethean, C., Tiropanis, T., & Harris, L. (2013, May). Rethinking measurements of social media use by charities: A mixed-meth ods approach. Paper presented at the 3rd Annual ACM Web Science Conference, WebSci, Paris, France.
28. Riffe, D., Lacy, S., & Fico, F. G. (2008). Reliability. Analyzing Media Messages: Utilizing quantitative content analysis in research (2nd ed., pp. 123-159). New York, NY:
29. Erlbaum. Rossman, J. (2010). Social media plays star role in Haiti relief efforts, for better or worse. Dallas News. Retrieved from http://www.dallasnews. com/business/technology/20100130-Social-media-plays-star-role-in-1582.ece
30. Scanfeld, D., Scanfeld, V., & Larson, E. L. (2010). Dissemination of health information through social networks: Twitter and antibiotics. American Journal ofInfection Control, 38, 182-188.
31. Schultz, F., Utz, S., & Goritz, A. (2011). Is the medium the message? Perceptions of and reactions to crisis communication via Twitter, blogs and traditional media. Public Relations Review, 37, 20-27.
32. Smith, B. G. (2010) . Socially distributing public relations: Twitter, Haiti, and interactivity in social media. Public Relations Review, 36, 329-335.
33. Social media and mobile texting a major source of info and aid for earthquake in Haiti." ( 2010). Message posted to http://www.nielsen. com/us/en/newswire/2010/social-media-And-mobile-texting-A-major-source-of-info-And-Aid-for-earthquake-in-haiti.html?utm-source= feedburner&utm-medium=feed&utm-campaign=Feed:+Nielsen Wire+(Nielsen+Wir e)
34. Twitter. (2013). About Twitter, Inc. Retrieved from https://about.twitter. com/company
35. Valentino-DeVries, J. (2010). Social networking carries Haiti earthquake fund raising into another week. Wall Street Journal. Retrieved from http://blogs.wsj.com/digits/2010/01/20/social-networking-carries-haiti-earthquake-fund-raising-into-Another-week/
36. Veil, S. R., Buehner, T., & Palenchar, M. J. (2011). A work-in-process literature review: Incorporating socia l media in risk and crisis communication. Journal ofContingencies andCrisis Management, 19, 110-122.
37. Waters, R. D., Burnett, E., Lamm, A., & Lucas, J. (2009). Engaging stakeholders through social ne tworking: How nonprofit organizations are using Facebook. Public Relations Review, 35, 102-106.
38. Waters, R. D., & Jamal, J. Y. (2011). Tweet, tweet, tweet: A content analysis of nonprofit organizations' Twitter updates. Public Relations Review, 37, 321-324.
39. Weberling B., & Waters R. D. (2012). Gauging the public's preparedness for mobile public relations: The Text for Haiti" campaign. Public Relations Review 38 51-55.