Is the medium the message? Perceptions of and reactions to crisis communication via twitter, blogs and traditional media

Public Relations Review

Volumn 37, Issue 1, 2011, Pages 20-27

  Schultz, Friederike ^a   Utz, Sonja ^a   Göritz, Anja ^b  

^a VU UNIVERSITY AMSTERDAM   (Netherlands)

^b UNIVERSITY OF WÜRZBURG   (Germany)

Author keywords

Boycott; Crisis communication; Crisis response strategies; Reputation; Secondary crisis communication; Social media; Word of mouth

Indexed keywords

EID: 79551687540     PISSN: 03638111     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.pubrev.2010.12.001     Document Type: Article

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