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0031418253
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The Influence of Development Experience and Product Innovativeness on Product Outcome
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Zirger, B.J. (1997) The Influence of Development Experience and Product Innovativeness on Product Outcome. Technology Analysis & Strategic Management, 9, 287–97.
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(1997)
Technology Analysis & Strategic Management
, vol.9
, pp. 287-297
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Zirger, B.J.1
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