Improving sensing and seizing capabilities of a firm by measuring corporate reputation based on social media data

ECIS 2013 - Proceedings of the 21st European Conference on Information Systems

Volumn , Issue , 2013, Pages

  Benthaus, Janek ^a   Pahlke, Immanuel ^a   Beck, Roman ^a   Seebach, Christoph ^a  

^a GOETHE UNIVERSITY   (Germany)

Author keywords

Dynamic Capabilities; Reputation; Sentiment Analysis; Social Media; Trend Analysis

Indexed keywords

DATA MINING;

DYNAMIC CAPABILITIES; REPUTATION; SENTIMENT ANALYSIS; SOCIAL MEDIA; TREND ANALYSIS;

INFORMATION SYSTEMS;

EID: 84905842125     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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