Predicting success in product development: The application of principal component analysis to categorical data and binomial logistic regression

Journal of Technology Management and Innovation

Volumn 8, Issue 3, 2013, Pages 83-97

  de Sousa Mendes, Glauco Henrique ^a   Devós Ganga, Gilberto Miller ^a  

^a FEDERAL UNIVERSITY OF SÃO CARLOS   (Brazil)

Author keywords

Applied statistics; Logistic regression; New product development

Indexed keywords

EID: 84886906601     PISSN: None     EISSN: 07182724     Source Type: Journal    
DOI: None     Document Type: Article

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