Brandscapes of control? Surveillance, marketing and the co-construction of subjectivity and space in neo-liberal capitalism

Marketing Theory

Volumn 13, Issue 1, 2013, Pages 47-67

  Wood, David Murakami ^a   Ball, Kirstie ^b  

^a QUEEN S UNIVERSITY   (Canada)

^b OPEN UNIVERSITY BUSINESS SCHOOL   (United Kingdom)

Author keywords

biopolitics; Brands; data mining; neuromarketing; surveillance

Indexed keywords

EID: 84875119866     PISSN: 14705931     EISSN: 1741301X     Source Type: Journal    
DOI: 10.1177/1470593112467264     Document Type: Article

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