Investigating the single ideal assumption using Ideal Profile Method

Food Quality and Preference

Volumn 29, Issue 1, 2013, Pages 40-47

  Worch, Thierry ^a   Ennis, John M ^b  

^a OP and P Product Research   (Netherlands)

^b Institute for Perception   (United States)

Author keywords

Ideal point modeling; Ideal Profile Method; Portfolio optimization; Product optimization

Indexed keywords

EID: 84874676627     PISSN: 09503293     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.foodqual.2013.01.005     Document Type: Article

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