Customer relationship management constructs under social networks towards customers' retention

Australian Journal of Basic and Applied Sciences

Volumn 6, Issue 7, 2012, Pages 271-282

  Behravan, Navid ^a   Rahman, Muhammad Sabbir ^a  

^a MULTIMEDIA UNIVERSITY   (Malaysia)

Author keywords

Customer relationship management; Customer retention; Social networks

Indexed keywords

EID: 84867914178     PISSN: 19918178     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

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