The Mediating Effect of Place Attachment on the Relationship between Festival Satisfaction and Loyalty to the Festival Hosting Destination

Journal of Travel Research

Volumn 51, Issue 6, 2012, Pages 754-767

  Lee, Jenny ^a   Kyle, Gerard ^b   Scott, David ^b  

^a UNIVERSITY OF NEW SOUTH WALES   (Australia)

^b TEXAS A AND M UNIVERSITY   (United States)

Author keywords

destination marketing; festivals; loyalty; place attachment; satisfaction

Indexed keywords

FESTIVAL; MARKETING; NUMERICAL MODEL; TRAVEL BEHAVIOR; HERITAGE TOURISM; TOURISM ECONOMICS; TOURISM MARKET; TOURIST ATTRACTION; TOURIST DESTINATION;

EID: 84866973112     PISSN: 00472875     EISSN: 15526763     Source Type: Journal    
DOI: 10.1177/0047287512437859     Document Type: Article

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