Is religiosity an important determinant on Muslim consumer behaviour in Malaysia?

Journal of Islamic Marketing

Volumn 2, Issue 1, 2011, Pages 83-96

  Alam, Syed Shah ^a   Mohd, Rohani ^b   Hisham, Badrul ^b  

^a UNIVERSITI KEBANGSAAN MALAYSIA   (Malaysia)

^b UNIVERSITI TEKNOLOGI MARA   (Malaysia)

Author keywords

Consumer behaviour; Islam; Malaysia; Religion

Indexed keywords

EID: 84866902678     PISSN: 17590833     EISSN: 17590841     Source Type: Journal    
DOI: 10.1108/17590831111115268     Document Type: Article

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