Social media's influence on business-to-business sales performance

Journal of Personal Selling and Sales Management

Volumn 32, Issue 3, 2012, Pages 365-378

  Rodriguez, Michael ^a   Peterson, Robert M ^b   Krishnan, Vijaykumar ^b  

^a ELON UNIVERSITY   (United States)

^b NORTHERN ILLINOIS UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84864434738     PISSN: 08853134     EISSN: None     Source Type: Journal    
DOI: 10.2753/PSS0885-3134320306     Document Type: Review

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