The mediating role of anticipated guilt in consumers' textbook piracy intention

Asia Pacific Management Review

Volumn 16, Issue 3, 2011, Pages 255-275

  Su, Hung Jen ^a   Lu, Long Chuan ^a   Lin, Tai An ^a  

^a NATIONAL CHUNG CHENG UNIVERSITY   (Taiwan)

Author keywords

Anticipated guilt; Attitude; Societal influence; Textbook piracy intention

Indexed keywords

EID: 83155163925     PISSN: 10293132     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

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