Discriminations of the A-Not A difference test improved when " A" was familiarized using a brand image

Food Quality and Preference

Volumn 23, Issue 1, 2012, Pages 3-12

  Kim, Min A ^a   Chae, Ji Eun ^a,b   van Hout, Danielle ^c,d   Lee, Hye Seong ^a  

^a Ewha Womans University   (South Korea)

^b CJ Corporation   (South Korea)

^c UNILEVER RESEARCH VLAARDINGEN   (Netherlands)

^d ERASMUS UNIVERSITY ROTTERDAM   (Netherlands)

Author keywords

2 AFCR; A Not A; Analytical overall difference test; D'; Familiarization; Implicit learning

Indexed keywords

EID: 80053574039     PISSN: 09503293     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.foodqual.2011.06.007     Document Type: Article

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