Food, sex and the hunger for distinction

Journal of Consumer Psychology

Volumn 21, Issue 4, 2011, Pages 464-472

  Berger, Jonah ^a   Shiv, Baba ^b  

^a UNIVERSITY OF PENNSYLVANIA   (United States)

^b STANFORD UNIVERSITY   (United States)

Author keywords

Consumer choice; Distinctiveness; Identity

Indexed keywords

EID: 80053444205     PISSN: 10577408     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jcps.2011.01.003     Document Type: Article

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