What determines an engaging website?: An empirical study of website characteristics and operational performance

Journal of High Technology Management Research

Volumn 22, Issue 1, 2011, Pages 67-79

  Lee, Sang Myung ^a   Ungson, Gerardo R ^b   Russo, Michael V ^c  

^a Hanyang University   (South Korea)

^b SAN FRANCISCO STATE UNIVERSITY   (United States)

^c UNIVERSITY OF OREGON   (United States)

Author keywords

Duration; Operational performance; Page views; Search and experience based transactions; Website engagement

Indexed keywords

CONSUMER SURVEY; DIGITAL ECONOMY; DURATION; EMPIRICAL STUDIES; INTERACTIVITY; ONLINE TRANSACTION; OPERATIONAL PERFORMANCE; PAGE VIEWS; SEARCH AND EXPERIENCE-BASED TRANSACTIONS; SEARCH-BASED; VALUE CREATION; WEBSITE FEATURES;

KNOWLEDGE BASED SYSTEMS;

WEBSITES;

EID: 79955917748     PISSN: 10478310     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.hitech.2011.04.002     Document Type: Article

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