Cognitive and emotional conflicts of counter-conformity choice in purchasing books online: An event-related potentials study

Biological Psychology

Volumn 85, Issue 3, 2010, Pages 437-445

  Chen, Mingliang ^a,b   Ma, Qingguo ^a,b   Li, Minle ^a,b   Lai, Hongxia ^a,b   Wang, Xiaoyi ^a,b   Shu, Liangchao ^a,b  

^a ZHEJIANG UNIVERSITY   (China)

^b ZHEJIANG UNIVERSITY   (China)

Author keywords

Cognitive conflict; Conformity; Counter conformity; Emotional conflict; Event related potential; N400

Indexed keywords

ADULT; ARTICLE; BOOK; COGNITION; CONFLICT; CONTROLLED STUDY; DECISION MAKING; EMOTIONALITY; EVENT RELATED POTENTIAL; EVOKED RESPONSE; FEMALE; HUMAN; HUMAN EXPERIMENT; MALE; NORMAL HUMAN; ONLINE SYSTEM; PRIORITY JOURNAL; PURCHASING; REACTION TIME; SIMULATION; STIMULUS RESPONSE;

ADULT; ANALYSIS OF VARIANCE; BRAIN MAPPING; CHOICE BEHAVIOR; CONFLICT (PSYCHOLOGY); CONSUMER PARTICIPATION; ELECTROENCEPHALOGRAPHY; EMOTIONS; EVOKED POTENTIALS; FEMALE; HUMANS; MALE; ONLINE SYSTEMS; PHOTIC STIMULATION; REACTION TIME; SOCIAL CONFORMITY; TIME FACTORS; YOUNG ADULT;

EID: 78149362472     PISSN: 03010511     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.biopsycho.2010.09.006     Document Type: Article

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