Social discourses of healthy eating. A market segmentation approach

Appetite

Volumn 55, Issue 2, 2010, Pages 288-297

  Chrysochou, Polymeros ^a   Askegaard, Søren ^b   Grunert, Klaus G ^a   Kristensen, Dorthe Brogård ^b  

^a AARHUS SCHOOL OF BUSINESS   (Denmark)

^b UNIVERSITY OF SOUTHERN DENMARK   (Denmark)

Author keywords

Denmark; Discourses; Healthy eating; Latent class clustering; Multinomial logistic regression; Word association task

Indexed keywords

ADULT; AGED; ARTICLE; BODY MASS; CONTROLLED STUDY; EATING HABIT; EDUCATIONAL STATUS; FAMILY SIZE; FEMALE; FOOD INTAKE; HEALTH; HEALTHY DIET; HOUSEHOLD; HUMAN; MALE;

ADULT; ADVERTISING AS TOPIC; AGED; DENMARK; EATING; FEMALE; FOOD PREFERENCES; HEALTH KNOWLEDGE, ATTITUDES, PRACTICE; HUMANS; MALE; MIDDLE AGED; PERCEPTION; QUESTIONNAIRES; SOCIAL MARKETING; YOUNG ADULT;

EID: 77956417868     PISSN: 01956663     EISSN: 10958304     Source Type: Journal    
DOI: 10.1016/j.appet.2010.06.015     Document Type: Article

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