Customization, immersion satisfaction, and online gamer loyalty

Computers in Human Behavior

Volumn 26, Issue 6, 2010, Pages 1547-1554

  Teng, Ching I ^a  

^a CHANG GUNG UNIVERSITY   (Taiwan)

Author keywords

Customization; Gamer loyalty; Immersion satisfaction; Online game

Indexed keywords

CUSTOMIZABILITY; CUSTOMIZATION; GAMER LOYALTY; IMMERSION SATISFACTION; INDEPENDENT VARIABLES; ON-LINE GAMES; ON-LINE GAMING; ONLINE SURVEYS; SOFTWARE DESIGNERS; STRUCTURAL EQUATION MODELING; STUDY SAMPLES; THREE MODELS;

INTERNET; KNOWLEDGE MANAGEMENT; ONLINE SYSTEMS;

HUMAN COMPUTER INTERACTION;

EID: 77956183288     PISSN: 07475632     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.chb.2010.05.029     Document Type: Article

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