Exploring message themes in antismoking advertising targeted at teenagers

Young Consumers

Volumn 9, Issue 1, 2008, Pages 29-36

  Uusitalo, Outi ^a   Niemelä Nyrhinen, Jenni ^a  

^a UNIVERSITY OF JYVÄSKYLÄ   (Finland)

Author keywords

Advertising; Finland; Tobacco; Young adults

Indexed keywords

EID: 77955251874     PISSN: 17473616     EISSN: 17587212     Source Type: Journal    
DOI: 10.1108/17473610810857291     Document Type: Article

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