The role of contract, information systems and norms in the governance of franchise systems

International Journal of Retail & Distribution Management

Volumn 38, Issue 9, 2010, Pages 662-676

  Boulay, Jacques ^a  

^a ESSCA SCHOOL OF MANAGEMENT   (France)

Author keywords

Contracts; Distribution channels and marketing; Franchising; Governance; Information systems

Indexed keywords

EID: 77954840755     PISSN: 09590552     EISSN: None     Source Type: Journal    
DOI: 10.1108/09590551011062420     Document Type: Article

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