Formative research regarding kidney disease health information in a Latino American sample: Associations among message frame, threat, efficacy, message effectiveness, and behavioral intention

Communication Education

Volumn 59, Issue 3, 2010, Pages 344-359

  Maguire, Katheryn C ^a   Gardner, Jay ^c   Sopory, Pradeep ^a   Jian, Guowei ^b   Roach, Marcia ^c   Amschlinger, Joe ^c   Moreno, Marcia ^c   Pettey, Gary ^b   Piccone, Gianfranco ^c  

^a WAYNE STATE UNIVERSITY   (United States)

^b CLEVELAND STATE UNIVERSITY   (United States)

^c NONE

Author keywords

Behavioral Intention; Efficacy; Extended Parallel Process Model; Gain Loss Framing; Kidney Disease; Message Effectiveness; Prospect Theory; Threat

Indexed keywords

EID: 77953944995     PISSN: 03634523     EISSN: 14795795     Source Type: Journal    
DOI: 10.1080/03634521003628271     Document Type: Article

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