Visitors' motivation for attending theme parks in Orlando, Florida

Event Management

Volumn 13, Issue 2, 2009, Pages 83-101

  Park, Kwang Soo ^a   Reisinger, Yvette ^a   Park, Cheol Soo ^b  

^a TEMPLE UNIVERSITY   (United States)

^b FLORIDA INTERNATIONAL UNIVERSITY   (United States)

Author keywords

Cluster analysis; Motivation; Segmentation; Theme park

Indexed keywords

EID: 77953092491     PISSN: 15259951     EISSN: None     Source Type: Journal    
DOI: 10.3727/152599509789686308     Document Type: Article

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