The appeal of biodegradable packaging to floral consumers

HortScience

Volumn 45, Issue 4, 2010, Pages 583-591

  Hall, Charles R ^a   Campbell, Benjamin L ^a   Behe, Bridget K ^b   Yue, Chengyan ^c   Lopez, Roberto G ^d   Dennis, Jennifer H ^d  

^a TEXAS A AND M UNIVERSITY   (United States)

^b MICHIGAN STATE UNIVERSITY   (United States)

^c UNIVERSITY OF MINNESOTA   (United States)

^d PURDUE UNIVERSITY   (United States)

Author keywords

Biodegradable; Conjoint analysis; Environmentally friendly; Market segmentation; Marketing

Indexed keywords

EID: 77952051307     PISSN: 00185345     EISSN: None     Source Type: Journal    
DOI: 10.21273/hortsci.45.4.583     Document Type: Article

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