Characteristics that enhance training effectiveness in implementing technological change in sales strategy: A field-based exploratory study

Journal of Personal Selling and Sales Management

Volumn 30, Issue 2, 2010, Pages 143-156

  Sarin, Shikhar ^a   Sego, Trina ^a   Kohli, Ajay ^b   Challagalla, Goutam ^b  

^a BOISE STATE UNIVERSITY   (United States)

^b GEORGIA INSTITUTE OF TECHNOLOGY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 77951274375     PISSN: 08853134     EISSN: None     Source Type: Journal    
DOI: 10.2753/PSS0885-3134300205     Document Type: Article

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