Construction of bayesian classifiers with GA for response modeling in direct marketing

Proceedings - 2009 2nd IEEE International Conference on Computer Science and Information Technology, ICCSIT 2009

Volumn , Issue , 2009, Pages 80-84

  Shao, Hongmei ^a   Zheng, Gaofeng ^b  

^a CHINA UNIVERSITY OF PETROLEUM   (China)

^b JANA Solutions Inc   (Japan)

Author keywords

[No Author keywords available]

Indexed keywords

AUTOMATIC INTERACTIONS; BAYESIAN CLASSIFIER; BUSINESS PROBLEMS; CONSUMER RESPONSE; CREDIT CARDS; DIRECT MARKETING; LOGISTIC REGRESSIONS; NOVEL GENETIC ALGORITHM; VALIDATION DATA;

BAYESIAN NETWORKS; CLASSIFIERS; COMPUTER SCIENCE; GENETIC ALGORITHMS; INFORMATION TECHNOLOGY; LEARNING SYSTEMS;

MARKETING;

EID: 70449096203     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1109/ICCSIT.2009.5234617     Document Type: Conference Paper

References (19)

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