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Volumn 6, Issue 3, 2008, Pages 179-187

The effect of strategic alliances between key competitors on firm performance

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EID: 70349980530     PISSN: 15365433     EISSN: 15580946     Source Type: Journal    
DOI: 10.2753/JMR1536-5433060302     Document Type: Article
Times cited : (37)

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