Service innovation and electronic wordofmouth: Is it worth listening to?

Managing Service Quality: An International Journal

Volumn 19, Issue 3, 2009, Pages 249-265

  Andreassen, Tor W ^a   Streukens, Sandra ^b  

^a BI NORWEGIAN BUSINESS SCHOOL   (Norway)

^b HASSELT UNIVERSITY   (Belgium)

Author keywords

Digital communication systems; Group discussions; Innovation; Internet; Service operations

Indexed keywords

EID: 69949127429     PISSN: 09604529     EISSN: None     Source Type: Journal    
DOI: 10.1108/09604520910955294     Document Type: Article

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