Understanding the psychological process underlying customer satisfaction and retention in a relational service

Journal of Business Research

Volumn 62, Issue 11, 2009, Pages 1152-1159

  Guo, Lin ^a   Xiao, Jing Jian ^b   Tang, Chuanyi ^a  

^a UNIVERSITY OF ARIZONA   (United States)

^b UNIVERSITY OF RHODE ISLAND   (United States)

Author keywords

Attitude toward behavior; Attitude toward target; Customer retention; Customer satisfaction; Relational service

Indexed keywords

EID: 69749127221     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2008.10.020     Document Type: Article

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