Product variety: An auto industry analysis and a benchmarking study

Benchmarking

Volumn 16, Issue 3, 2009, Pages 387-400

  Scavarda, Luiz Felipe ^a   Schaffer, Jens ^b   Scavarda, Annibal José ^c   da Cunha Reis, Augusto ^a   Schleich, Heinrich ^b  

^a PONTIFICAL CATHOLIC UNIVERSITY OF RIO DE JANEIRO   (Brazil)

^b LEUPHANA UNIVERSITY OF LÜNEBURG   (Germany)

^c BRIGHAM YOUNG UNIVERSITY   (United States)

Author keywords

Automotive industry; Benchmarking; Supply chain management

Indexed keywords

EID: 69549101701     PISSN: 14635771     EISSN: None     Source Type: Journal    
DOI: 10.1108/14635770910961399     Document Type: Article

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