Platform strategies in international new product development

International Journal of Operations and Production Management

Volumn 19, Issue 5-6, 1999, Pages 449-460

  Muffatto, Moreno ^a  

^a UNIVERSITY OF PADOVA   (Italy)

Author keywords

Japan; Motor industry; Product development; Product planning

Indexed keywords

EID: 3843095950     PISSN: 01443577     EISSN: None     Source Type: Journal    
DOI: 10.1108/01443579910260766     Document Type: Review

References (17)

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