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Volumn 26, Issue 7, 2009, Pages 590-609

Do VIP programs always work well? The moderating role of loyalty

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EID: 68049107253     PISSN: 07426046     EISSN: 15206793     Source Type: Journal    
DOI: 10.1002/mar.20290     Document Type: Article
Times cited : (37)

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