Cinematic success criteria and their predictors: The art and business of the film industry

Psychology and Marketing

Volumn 26, Issue 5, 2009, Pages 400-420

  Simonton, Dean Keith ^a  

^a UNIVERSITY OF CALIFORNIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 68049093037     PISSN: 07426046     EISSN: 15206793     Source Type: Journal    
DOI: 10.1002/mar.20280     Document Type: Article

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