Managing seller-buyer relationships during new product development

Journal of Product Innovation Management

Volumn 26, Issue 5, 2009, Pages 566-577

  Athaide, Gerard A ^a   Klink, Richard R ^a  

^a LOYOLA UNIVERSITY MARYLAND   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

CONCEPTUAL MODEL; EMPIRICAL RESEARCH; EXCHANGE OF INFORMATION; INDUSTRIAL INNOVATION; INDUSTRIAL MARKETS; NEW PRODUCT; NEW PRODUCT DEVELOPMENT; POTENTIAL BUYERS; PRODUCT CUSTOMIZATION; RELATIONSHIP MANAGEMENT; TECHNOLOGICAL UNCERTAINTY; TECHNOLOGY-BASED; TRANSACTION COST ANALYSIS;

COST ACCOUNTING; INNOVATION; PRODUCT DEVELOPMENT; PROJECT MANAGEMENT; TAXONOMIES;

SALES;

EID: 67650723280     PISSN: 07376782     EISSN: 15405885     Source Type: Journal    
DOI: 10.1111/j.1540-5885.2009.00681.x     Document Type: Article

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