Modeling distribution channel dynamics of north american cars in the spanish automobile industry

International Advances in Economic Research

Volumn 15, Issue 2, 2009, Pages 186-206

  Lévy Mangin, Jean Pierre ^a   de Pablo Valenciano, Jaime ^b   Koplyay, Tamás Michal ^a  

^a UNIVERSITÉ DU QUÉBEC EN OUTAOUAIS   (Canada)

^b UNIVERSITY OF ALMERÍA   (Spain)

Author keywords

Channels of distribution; Partial least squares (PLS); Performance; Satisfaction

Indexed keywords

EID: 67349255224     PISSN: 10830898     EISSN: 1573966X     Source Type: Journal    
DOI: 10.1007/s11294-009-9203-1     Document Type: Article

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