Demarketing, minorities, and national attachment

Journal of Marketing

Volumn 73, Issue 2, 2009, Pages 105-122

  Grinstein, Amir ^a   Nisan, Udi ^b  

^a BEN GURION UNIVERSITY OF THE NEGEV   (Israel)

^b HEBREW UNIVERSITY OF JERUSALEM   (Israel)

Author keywords

Demarketing; Environmental behavior; Minority groups; National attachment; Public goods; Public policy

Indexed keywords

EID: 63049128178     PISSN: 00222429     EISSN: None     Source Type: Journal    
DOI: 10.1509/jmkg.73.2.105     Document Type: Article

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