Formative versus reflective measurement models: Two applications of formative measurement

Journal of Business Research

Volumn 61, Issue 12, 2008, Pages 1250-1262

  Coltman, Tim ^a   Devinney, Timothy M ^b   Midgley, David F ^c   Venaik, Sunil ^d  

^a UNIVERSITY OF WOLLONGONG   (Australia)

^b UNIVERSITY OF NEW SOUTH WALES   (Australia)

^c INSEAD   (France)

^d UNIVERSITY OF QUEENSLAND   (Australia)

Author keywords

Formative; Integration responsiveness; International business; Market orientation; Marketing; Reflective

Indexed keywords

EID: 54349120341     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2008.01.013     Document Type: Article

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