Salesforce automation tool selectivity: An agency theory perspective

Journal of Business and Industrial Marketing

Volumn 23, Issue 7, 2008, Pages 486-496

  Mallin, Michael L ^a   DelVecchio, Susan K ^b  

^a UNIVERSITY OF TOLEDO   (United States)

^b EAST CAROLINA UNIVERSITY   (United States)

Author keywords

Management theory; Marketing communications; Sales force; Sales management

Indexed keywords

EID: 51749093735     PISSN: 08858624     EISSN: None     Source Type: Journal    
DOI: 10.1108/08858620810901248     Document Type: Article

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