Attitude toward mobile text messaging: An expectancy-based perspective

Journal of Computer-Mediated Communication

Volumn 13, Issue 4, 2008, Pages 973-992

  Mahatanankoon, Pruthikrai ^a   O'Sullivan, Patrick ^a  

^a ILLINOIS STATE UNIVERSITY   (United States)

Author keywords

Anxiety; Attitude; Consumer behavior; Expectancy theory; Locus of control; Self efficacy; Short message services; SMS; Structural equation modeling; Text messaging

Indexed keywords

MESSAGE PASSING; TEXT MESSAGING;

ANXIETY; ASYNCHRONOUS COMMUNICATION; ATTITUDE; EXPECTANCY THEORY; LOCUS OF CONTROL; SELF EFFICACY; SHORT MESSAGE SERVICES; SMS; STRUCTURAL EQUATION MODELS; TEXT-MESSAGING;

CONSUMER BEHAVIOR;

EID: 51149098321     PISSN: 10836101     EISSN: 10836101     Source Type: Journal    
DOI: 10.1111/j.1083-6101.2008.00427.x     Document Type: Article

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