A Marketing Approach to the Tourist Experience

Scandinavian Journal of Hospitality and Tourism

Volumn 7, Issue 1, 2007, Pages 59-74

  Mossberg, Lena ^a  

^a BI NORWEGIAN BUSINESS SCHOOL   (Norway)

Author keywords

Experiencescape; Marketing; Tourist experience

Indexed keywords

EID: 48549090986     PISSN: 15022250     EISSN: 15022269     Source Type: Journal    
DOI: 10.1080/15022250701231915     Document Type: Article

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