Young shoppers’ experiences with e-shopping

International Journal of Internet Marketing and Advertising

Volumn 2, Issue 3, 2005, Pages 219-236

  Song, Ji Hee ^a   Zinkhan, George M ^b   Pan, Yue ^c  

^a UNIVERSITY OF GEORGIA   (United States)

^b The Coca Cola Company

^c UNIVERSITY OF DAYTON   (United States)

Author keywords

critical incident technique; e shopping; e tailing; shopping experience; web design

Indexed keywords

EID: 45849145476     PISSN: 14775212     EISSN: 17418100     Source Type: Journal    
DOI: 10.1504/IJIMA.2005.007748     Document Type: Article

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