Employer branding and its influence on managers

European Journal of Marketing

Volumn 42, Issue 5-6, 2008, Pages 667-681

  Davies, Gary ^a  

^a UNIVERSITY OF MANCHESTER   (United Kingdom)

Author keywords

Brands; Customer loyalty; Customer satisfaction; Product differentiation

Indexed keywords

EID: 44249121723     PISSN: 03090566     EISSN: None     Source Type: Journal    
DOI: 10.1108/03090560810862570     Document Type: Article

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