Predicting customer choice in services using discrete choice analysis

IBM Systems Journal

Volumn 47, Issue 1, 2008, Pages 179-191

  Verma, Rohit ^a   Plaschka, Gerhard R ^b   Hanlon, Brian ^c   Livingston, Ashley ^d   Kalcher, Karl ^e  

^a 335 Statler Hall   (United States)

^b DEPAUL UNIVERSITY   (United States)

^c NORTH CENTRAL COLLEGE   (United States)

^d UNIVERSITY OF UTAH   (United States)

^e MindFolio Ltd   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

CUSTOMER SATISFACTION; DECISION MAKING; INFORMATION DISSEMINATION; INFORMATION MANAGEMENT;

DISCRETE CHOICE ANALYSIS; SERVICE SCIENCE; SERVICE SECTOR APPLICATIONS;

INFORMATION SERVICES;

EID: 44249108784     PISSN: 00188670     EISSN: None     Source Type: Journal    
DOI: 10.1147/sj.471.0179     Document Type: Review

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