Prioritizing sales force decision areas for productivity improvements using a core sales response function

Journal of Personal Selling and Sales Management

Volumn 28, Issue 2, 2008, Pages 145-154

  Skiera, Bernd ^a   Albers, Sönke ^b  

^a GOETHE UNIVERSITY   (Germany)

^b UNIVERSITY OF KIEL   (Germany)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 43849106776     PISSN: 08853134     EISSN: None     Source Type: Journal    
DOI: 10.2753/PSS0885-3134280203     Document Type: Article

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