Fast approximation methods for sales force deployment

Management Science

Volumn 45, Issue 10, 1999, Pages 1307-1323

  Drexl, Andreas ^a   Haase, Knut ^a  

^a UNIVERSITY OF KIEL   (Germany)

Author keywords

[No Author keywords available]

Indexed keywords

APPROXIMATION THEORY; BEVERAGES; COST EFFECTIVENESS; INTEGER PROGRAMMING; MATHEMATICAL MODELS; PERSONNEL; RESOURCE ALLOCATION; SALES;

MARKETING MODELS; NONLINEAR MIXED INTEGER PROGRAMMING; SALES FORCE DEPLOYMENT; SALES RESOURCE ALLOCATION; SALES TERRITORY ALIGNMENT; SALESMAN LOCATION;

MARKETING;

EID: 0033208072     PISSN: 00251909     EISSN: None     Source Type: Journal    
DOI: 10.1287/mnsc.45.10.1307     Document Type: Article

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