The role the collegiate American marketing association plays in professional and entrepreneurial skill development

Journal of Marketing Education

Volumn 30, Issue 1, 2008, Pages 47-56

  Peltier, James W ^a   Scovotti, Carol ^a   Pointer, Lucille ^b  

^a UNIVERSITY OF WISCONSIN WHITEWATER   (United States)

^b UNIVERSITY OF HOUSTON DOWNTOWN   (United States)

Author keywords

Critical thinking; Education; Experiential learning; Professional school; Student organizations

Indexed keywords

EID: 40749102104     PISSN: 02734753     EISSN: 15526550     Source Type: Journal    
DOI: 10.1177/0273475307312197     Document Type: Article

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