The Value of Students’ Classroom Experiences from the Eyes of the Recruiter: Information, Implications, and Recommendations for Marketing Educators

Journal of Marketing Education

Volumn 24, Issue 2, 2002, Pages 168-173

  Barr, Terri Feldman ^a   McNeilly, Kevin M ^a  

^a MIAMI UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84992885864     PISSN: 02734753     EISSN: None     Source Type: Journal    
DOI: 10.1177/0273475302242010     Document Type: Article

References (12)

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6. Kelley, Craig A., and Cynthia M. Parker. 1995. Integrating practical managerial skills into the business curriculum: Implications for marketing educators. Western Marketing Educators’Association Conference Proceedings, edited by Debra Haley and Shirley Stretch, 9-12. Western Marketing Educators’ Association.
7. McNeilly, Kevin M., and Terri Feldman Barr. 1997. Convincing the recruiter: Acomparison of resume formats. Journal of Education for Business 72 (6): 359-363.
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11. Slavin, Robert E. 1988. The cooperative revolution in education. The School Administrator 45 (1): 9-13.
12. Welsh, Patrick. 1997. Why rush kids into college? Many aren't ready. USA Today, December 18, 15A-15A.