Developing network insight

Industrial Marketing Management

Volumn 37, Issue 2, 2008, Pages 167-180

  Mouzas, Stefanos ^a   Henneberg, Stephan ^b   Naudé, Peter ^b  

^a LANCASTER UNIVERSITY MANAGEMENT SCHOOL   (United Kingdom)

^b UNIVERSITY OF MANCHESTER   (United Kingdom)

Author keywords

Cognition; Insight; Networks; Representations; Sense making

Indexed keywords

EID: 39749099945     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2007.01.003     Document Type: Article

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